Frequently Asked Questions

Clear answers for franchise owners preparing to sell.

Understand the valuation, marketing, fees, confidentiality, buyer qualification, franchisor approval, and closing process before deciding on your next step.

Valuation & sale preparation

Click any question to see the answer.

How much does a professional valuation cost?

The Franchise Resale Ready valuation is $995. It is designed to give you a supportable view of value and a clearer understanding of the financial and business factors that affect buyer interest.

What information is needed for the valuation?

We generally request recent tax returns, profit-and-loss statements, year-to-date or trailing-12-month financials, details about owner compensation and potential add-backs, and information about operations, staffing, customers, and the franchise relationship.

How is the value of my franchise calculated?

We normalize historical earnings, estimate Seller's Discretionary Earnings where appropriate, evaluate risk and transferability, and review relevant market multiples and comparable opportunities. The final opinion is not based on revenue alone.

What are add-backs?

Add-backs are qualifying expenses that may be added to reported profit to show the economic benefit available to one owner-operator. They must be supportable and may include certain owner compensation, discretionary expenses, or nonrecurring costs. Not every expense qualifies.

Is the valuation an appraisal?

No. It is a business valuation opinion intended to help with resale planning and expected offer ranges. It is not a certified appraisal and should not be used for litigation, tax, estate, or other legal purposes.

Do I need to be ready to sell immediately?

No. Many owners begin with a valuation years before selling so they can identify weaknesses, improve earnings quality, reduce owner dependency, and prepare cleaner records.

Will you tell my franchisor that I contacted you?

Your initial conversation is confidential. We coordinate with the franchisor when appropriate and authorized, recognizing that an eventual transfer typically requires franchisor involvement and approval.

How much does full-service marketing cost?

The marketing package is $995. If the business sells through the engagement, the success fee is 8% of the transaction value, subject to a $15,000 minimum success fee. Exact terms are controlled by the executed engagement agreement.

Is the representation exclusive?

No. Our standard representation is non-exclusive, giving owners flexibility while receiving professional marketing and transaction support. The signed agreement explains how fees apply to buyers and transactions.

How do you keep the sale confidential?

We use discreet opportunity descriptions, control the release of identifying information, and seek confidentiality commitments before sharing sensitive details. Absolute confidentiality cannot be guaranteed, but the process is designed to reduce unnecessary exposure.

Where will my business be marketed?

Marketing may include appropriate business-for-sale channels, targeted buyer outreach, industry relationships, internal buyer contacts, and other suitable sources. The mix depends on the business, market, and confidentiality needs.

How are buyers qualified?

We review buyer motivation, experience, financial capacity, financing plans, timing, and preliminary franchise fit. The franchisor and any lender conduct their own independent review and make their own decisions.

How long does it take to sell a franchise?

Timing varies widely based on price, earnings, location, industry, documentation, buyer demand, financing, lease terms, and franchisor requirements. No specific sale timeline can be guaranteed.

Does the franchisor have to approve the buyer?

Usually, yes. Franchise agreements commonly require franchisor approval and may include transfer fees, training, financial qualifications, new agreements, upgrades, or other conditions. Your franchise agreement and franchisor control the exact requirements.

What happens after an offer is accepted?

The transaction normally proceeds through due diligence, financing, lease or real-estate matters, franchisor approval, definitive agreements, and closing. We help coordinate the moving parts, but legal, tax, and financial advice should come from your licensed advisors.

$995Professional Valuation
$995Marketing Package
8%Success Fee
$15,000Minimum Success Fee

All service details, fees, triggers, obligations, exclusions, and cancellation terms are governed by the applicable written agreement. Nothing on this page is legal, tax, accounting, lending, or investment advice.

Still have a question about your franchise?

Every business and franchise system is different. Schedule a confidential conversation so we can discuss your goals, timeline, and situation.

Request a Confidential Consultation
For Franchisors

A stronger resale process protects owners, buyers, and your brand.

Franchise Resale Ready helps franchisors give exiting owners a professional path forward—while improving preparation, buyer quality, communication, and continuity throughout the transfer process.

A structured resale resource

Support your franchisees without adding another burden to your team

When an owner needs to exit, delays and uncertainty can affect unit performance, customer continuity, staff retention, and the brand relationship. We help organize the path from initial valuation through transfer.

01

Earlier Exit Planning

Give owners a resource for understanding value, readiness, financial presentation, and the steps needed before entering the market.

02

Realistic Valuations

Help establish supportable expectations using normalized earnings, business-specific risk factors, market data, and comparable opportunities.

03

Professional Marketing

Present resale opportunities clearly and confidentially so qualified prospects can evaluate the business and the franchise system.

04

Better Buyer Screening

Identify financial capacity, relevant experience, motivation, and preliminary fit before prospects advance through the process.

05

Organized Coordination

Help sellers and buyers navigate documents, offers, financing, diligence, and franchisor requirements with clearer next steps.

06

Stronger Unit Continuity

Reduce avoidable surprises and improve the likelihood that a capable buyer is prepared to take over and move forward.

How referrals work

A clear process from owner introduction to approved transfer

STEP 1

Introduce the Owner

The franchisor or franchisee requests a confidential resale consultation.

STEP 2

Value & Prepare

We review financials, normalize earnings, assess readiness, and outline next steps.

STEP 3

Market & Qualify

With the seller's authorization, we confidentially market and screen buyer interest.

STEP 4

Coordinate Transfer

We support the parties through offer, diligence, financing, approval, and closing milestones.

Built around your system

A resale program can be tailored to your brand.

We can work as a referral resource for individual owners or help create a broader resale support program across the franchise system.

✓Brand-aware valuation and seller preparation.
✓Defined communication and status updates.
✓Buyer qualification aligned with your approval process.
✓Educational outreach for owners years before an exit.
✓Confidential marketing that respects system relationships.

Potential partnership options

  1. Referral Resource: Introduce owners as resale needs arise.
  2. Preferred Resale Partner: Create a defined process and points of contact.
  3. Portfolio Review: Help identify owners who may benefit from valuation or succession planning.
  4. Owner Education: Provide webinars, guides, or resale-readiness sessions.

Any formal relationship, responsibilities, and communications would be documented and agreed upon with the franchisor.

Keep approval authority where it belongs.

Franchise Resale Ready supports the transaction process, but the franchisor retains its independent approval rights and controls its transfer requirements. We help the seller and buyer prepare for those requirements—not bypass them.

Give franchisees a better way to prepare and sell.

Let’s discuss your current resale challenges, transfer process, and the level of support that would be most useful to your system.

Request a Franchisor Consultation

Franchise Resale Ready does not guarantee a sale, buyer approval, financing, or transfer. All transactions remain subject to the franchisor's applicable agreement, standards, approval process, and other third-party requirements.

Who We Help

Every franchise owner deserves a clear path to a successful exit.

Whether your sale is years away, your business needs preparation, or you are ready to find a buyer now, Franchise Resale Ready helps you understand what your business is worth and what to do next.

Support for every stage

Where are you in your ownership journey?

You do not need to have everything figured out before contacting us. We meet franchise owners where they are and help create a practical next-step plan.

01

Planning a Future Exit

You may be several years from selling but want to make smarter decisions today.

  • Establish a realistic baseline value
  • Identify the factors limiting value
  • Create an improvement roadmap
  • Build cleaner, buyer-ready records
02

Preparing to Sell

You expect to sell in the next 6–24 months and want the business positioned properly.

  • Normalize earnings and add-backs
  • Reduce owner dependency
  • Organize documents and procedures
  • Set a supportable asking-price strategy
03

Ready to Enter the Market

Your timeline is active and you want confidential marketing and transaction support.

  • Build professional buyer materials
  • Market the opportunity confidentially
  • Screen prospective buyers
  • Coordinate offers, diligence, and closing
04

Facing a Challenging Resale

A life change, partner issue, burnout, weak performance, or stalled listing may require a different strategy.

  • Clarify available options and timing
  • Assess value under current conditions
  • Address buyer and lender concerns
  • Create a realistic recovery or exit plan
Franchise-specific experience

Your resale is different from selling an independent business.

A franchise transfer involves the seller and buyer—but also the franchisor, transfer requirements, training, leases, lenders, and brand standards. We help owners anticipate those moving parts.

✓Understand transfer fees, approval steps, and franchisor timelines.
✓Present the business in a way buyers and lenders can evaluate.
✓Coordinate communication without losing sight of confidentiality.
✓Keep the transaction moving from initial interest through closing.

Not sure whether you are ready?

A confidential conversation can help you answer the questions that matter most:

What is my franchise likely worth?
What would make it more attractive to buyers?
How long could a sale take?
Should I prepare longer—or go to market now?

Discuss Your Situation
Across franchise categories

Helping owners throughout the franchise community

Our process can be adapted to the economics, buyer pool, and transfer requirements of many franchise business models.

Home & Commercial Services
Cleaning & Restoration
Fitness
Food & Beverage
Automotive
Beauty & Wellness
Senior Care & Healthcare
Pets, Retail & Consumer

Your next step should match your timeline.

Start with a professional valuation or schedule a confidential consultation. We will help you understand where you are, where you want to go, and the best way to prepare.

Request a Confidential Consultation
Full-Service Marketing & Brokerage

Sell confidentially. Reach qualified buyers. Get guided to closing.

Franchise Resale Ready helps franchise owners prepare, position, market, and sell their businesses—with experienced support through buyer screening, negotiations, due diligence, franchisor coordination, and closing.

More than a listing

A complete resale process built for franchise owners

Selling a franchise involves more than finding a buyer. Our process brings the preparation, marketing, qualification, and transaction coordination together in one place.

01

Professional Marketing Package

We organize the story, financial highlights, operating details, and opportunity so serious buyers can understand the business.

02

Confidential Exposure

Your opportunity is marketed with discretion through appropriate channels and targeted outreach designed to protect confidentiality.

03

Buyer Screening

We help identify buyer interest, experience, financial capacity, and fit before moving qualified prospects deeper into the process.

04

Offer & LOI Support

We help you evaluate deal structure, respond to offers, and work through the key business terms leading to an accepted agreement.

05

Due Diligence Coordination

We help keep information requests, documentation, questions, and next steps organized as buyer diligence moves forward.

06

Franchisor, Lender & Closing Coordination

We help coordinate the moving parts among the seller, buyer, franchisor, lender, attorneys, and closing professionals.

How it works

From sale preparation to a successful transfer

STEP 1

Prepare & Position

Review your goals, readiness, records, pricing expectations, and the details buyers will need.

STEP 2

Market Confidentially

Build the opportunity presentation and introduce the business to prospective buyers with discretion.

STEP 3

Screen & Qualify

Manage inquiries, secure confidentiality commitments, and identify capable buyers.

STEP 4

Negotiate & Close

Support offers, diligence, franchisor requirements, financing steps, and closing coordination.

A flexible relationship

Non-exclusive representation keeps you in control

Our non-exclusive structure gives franchise owners flexibility while benefiting from professional marketing and transaction support.

✓Continue pursuing appropriate opportunities through your own relationships.
✓Use a defined professional process without surrendering all seller flexibility.
✓Receive hands-on support for buyers and transactions handled through Franchise Resale Ready.

What the $995 marketing package supports

Initial sale-readiness and information review, preparation of buyer-facing marketing materials, confidential opportunity presentation, targeted exposure, inquiry management, and ongoing activity coordination.

Important: The engagement agreement controls the exact scope, fee triggers, exclusions, and obligations. We will review those terms with you before you engage us.

Ready to discuss your franchise resale?

Tell us about your business and your goals. We’ll help you understand the next steps, whether you are preparing for a future sale or ready to enter the market now.

Request a Confidential Consultation
Valuation & Exit Plan

Know what your franchise business is worth—and why.

Our $995 valuation gives you a practical estimate of likely market value, a clear view of the factors affecting that value, and an actionable plan for improving buyer readiness.

More than a multiple

A valuation built to support a real-world sale

Buyers, lenders and franchisors look beyond revenue. We organize the financial, market and operational factors that influence both value and deal confidence.

1

Financial Review

We review tax returns and profit-and-loss statements, normalize earnings and identify appropriate owner add-backs.

2

Market Evidence

We compare the business with relevant active listings, sold transactions and available industry multiple data.

3

Risk & Readiness

We assess owner dependency, documentation, concentration, staffing, franchise strength and other buyer concerns.

What you receive

A professional valuation and a clearer path forward

Your report explains how Seller's Discretionary Earnings are calculated, how risk factors influence the multiple and how the indicated value range was developed.

It is designed to help you make better timing, preparation and pricing decisions—not simply hand you a number.

Start My Valuation

Your valuation package includes:

✓ Historical financial snapshot and normalized SDE
✓ Review of owner add-backs and non-recurring expenses
✓ Weighted earnings analysis when multiple periods are used
✓ Business-specific risk and readiness assessment
✓ Market multiple and comparable-business context
✓ Indicated value range and asking-price guidance
✓ Improvement priorities before going to market
Simple and confidential

How the valuation process works

Our organized process keeps the work manageable while giving the analysis the information it needs.

01

Purchase the valuation and complete the secure business questionnaire.

02

Upload the requested tax returns, P&Ls and supporting business information.

03

Our team reviews the financials, add-backs, risk factors and market data.

04

Receive your report and review the findings and next steps with an advisor.

Designed for owners at every stage

You do not need to be ready to sell today.

A valuation can help whether you expect to sell soon, want several years to prepare, are evaluating an unsolicited offer, or simply need a realistic view of the value you have created.

Important: This valuation is intended for business planning and a potential sale discussion. It is not a certified appraisal for tax, legal, estate, divorce or litigation purposes.

Start with clarity.

Know your value, understand your options and build the right exit plan.

Get My $995 Valuation
Franchise Resale Ready

Helping Franchise Owners Value, Prepare & Sell
Hudsonville, Michigan · (616) 299-0222

Franchise resale guidance from valuation to closing

Know Your Value.
Prepare With Confidence.
Sell Successfully.

Franchise Resale Ready helps franchise owners understand what their business is worth, strengthen what buyers see, and navigate a confidential sale with experienced guidance.

Franchise Resale Specialists
Confidential Process
Seller-Focused Guidance
National Buyer Reach
A clearer path forward

From “What is my business worth?” to a successful transition

We turn a complicated decision into a practical, step-by-step process built around your goals, timing and franchise system.

1

Value

We review your financial performance, seller’s discretionary earnings, market data and business-specific risk factors.

2

Prepare

We identify the improvements, documentation and positioning that can make the business more attractive to buyers.

3

Sell

We confidentially market the opportunity, qualify buyers and help manage the transaction through closing.

Full-service franchise resale support

One coordinated team. One proven process.

Whether you plan to sell now or in the next several years, Franchise Resale Ready helps you make informed decisions at every stage.

Business Valuation

A practical estimate of likely market value, supported by normalized earnings, comparable businesses and franchise-specific factors.

Exit Preparation

Actionable guidance to reduce owner dependency, improve documentation and strengthen the story buyers and lenders need to see.

Confidential Marketing

Professional marketing materials, buyer outreach, qualification and structured follow-up without publicly exposing sensitive details.

Buyer Qualification

We organize inquiries, screen potential buyers and help sellers focus on candidates with the capacity and fit to move forward.

Offer & Due Diligence Support

Guidance through LOIs, documentation requests, lender coordination, franchise transfer requirements and transaction milestones.

Franchisor Resale Programs

A repeatable system for franchisors that supports owners, strengthens transfers and creates greater visibility into resale activity.

Who we help

Built for franchise owners across a wide range of industries

Our process adapts to the economics, buyer pool and transfer requirements of each franchise category.

Cleaning & Restoration
Fitness
Automotive
Food & Beverage
Home & Commercial Services
Beauty & Wellness
Senior Care & Healthcare
Pets, Retail & Consumer
1,000+business transactions supported over Doug’s career
Nearly 20years of brokerage and franchise resale experience
3 StepsValue, prepare and sell
1 GoalA successful transition for the owner
Experienced, personal guidance

More than a listing. A plan for your next chapter.

Franchise Resale Ready was created to give franchise owners the valuation insight, preparation support and transaction guidance they often struggle to find in one place.

Led by Doug Yntema, our team combines deep transaction experience with organized valuation, marketing and buyer-management systems—while keeping the owner’s goals at the center of the process.

Meet the Team

Start with a clear understanding of value.

Your valuation is the foundation for better timing, preparation and sale decisions.

Start Your $995 Valuation
Franchise Resale Ready

Helping Franchise Owners Value, Prepare & Sell
Hudsonville, Michigan · (616) 299-0222